You Want To Be An Internet Marketer..."
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By Chris Small
Virtually every day some one asks me
what they can do to be successful as an Internet Marketer. Following
are some proven guidelines for Internet success.
Most people want to start off part time and after they build the
business up, go full time. This is the correct way to do it, but be
forewarned... Your life will not be the same!
The first thing to go will be time in front of
the TV. It just won't hold your interest as much as Internet
Marketing does. You'll get up earlier in the morning to check email
and respond to inquiries, etc.. After work, again you'll put in two,
three, four or more hours. Yeah, the second
thing to go is sleep. Who needs sleep when there's money to
be made. :-)
Seriously though, be advised, you should get
completely organized and set up BEFORE doing any kind of major
promotion. I know... when you're just starting out
you wonder if anyone will come to your site...trust me, they will...
not overnight mind you, but come they will. And they will want to
respond to your offers and ask you questions about your products and
services before they buy. You must be prepared. Get ready now. You
can always make changes to your materials on the fly, but make sure
that you have some materials.
Set up templates and stationery files
in your email program with pertinent information to peoples
questions. You may want to look into setting up some autoresponders.
Post lots of information on your site pages that you can refer
people to. Form alliances with other knowledgeable/experienced web
savvy people. Make like a Boy Scout... Be
The MOST important thing that you can do to be successful as an
Internet Marketer (in my mind anyway) is to start
an opt in ezine. Odds are that if someone simply
surfs over to your pages and even see's something that catches their
attention, they most likely won't buy right then. BUT, if they hear
from you every week and are encouraged to go back to your site
regularly, YOU will become a part of
their Internet experience and they will come to
trust and respect your opinion.
The next most valuable marketing tool that you have at your disposal
is your website. If you've been a subscriber to this ezine for any
length of time you know what's coming next.
GET YOUR OWN UNIQUE DOMAIN!
It's an absolute necessity for a serious marketer. I have two
domains and know of many other people who have multiple domains
linked together. You've probably been to sites where they clump 101
affiliate programs in with their own products and services and top
it off with banners for other unrelated sites. What a mess, how do
they expect to sell anything? Each
domain should be for a specific purpose.
The presentation of your site is critical. Click-happy surfers need
to WOWED with a crisp clean
professional look combined with positive
selling copy. I'm not talking about graphics heavy
pages that take forever to load either. Make sure that your wording
and layout keep the surfer interested and eager to read the next
line - there are tons of books and reports available on this
subject. Enough said.
You should also offer lots of FREE information (both on your site
and in your ezine). One method that I like is information
reports. You are welcome to copy and paste these ones - email
me for text only versions (Please leave the resource box
intact). Of course you'll want to write your own as well.
Another good idea is to offer FREE E-books. If you
are an authority on any aspects of Internet Marketing consider
setting up a Real Audio training library.
You can also conduct telephone interviews
with established authorities and put them in your library pages.
So turn off the TV, get up early, prepare your materials in advance,
start an ezine, get your own unique domain, design it professionally
and load it up with FREE stuff. That's it, right.... well no, that's
just the beginning. Then there's the products, the offers, the
promotions, search engines, banners, etc.. Hmmm, sounds like work
doesn't it? Are you up to the task? Stay tuned we'll be going into
more details on each of these subjects in upcoming issues.
Feel free to contact me for further information or assistance. We
are here to help YOU.
Chris Small is a cyber
entrepreneur and host of several
successful websites. If you would like to read more articles
like this by Chris go to www.worlddealcenter.com/reports
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